Monumental Sports Network is looking to engage a younger, digital-first audience through a new partnership with Kiswe Mobile, a New Jersey-based company in which the Leonsis clan is invested. The Monumental network’s video app will get a major revamp as a “choose your own adventure” style set-up, through which users can choose among four camera angle video streams while watching. “Younger consumers who prefer digital channels over cable really want more interactivity,” said Zach Leonsis,…
from https://www.bizjournals.com/baltimore/news/2017/08/15/monumental-sports-networks-new-play-for-younger.html?ana=RSS%26s=article_search
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