Monday, August 28, 2017

Bank of America researches Gen Z to understand future of banking

In its latest consumer mobility report, Bank of America Corp. took a look at the youngest generation, Generation Z, to better predict the future of banking. Michelle Moore, BofA’s head of digital banking, is also a parent of two children who grew up with mobile devices. The bank’s latest report says these young people are most likely to communicate using emojis, selfies and acronyms. They also prioritize their phones above pretty much everything else. “As a parent of two digital natives,…



from https://www.bizjournals.com/baltimore/news/2017/08/28/bank-of-america-researches-gen-z-to-understand.html?ana=RSS%26s=article_search
via http://baltimorecheckbook.tumblr.com/post/164709476877

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