Tuesday, January 30, 2018

How the Keurig-Dr Pepper merger could change the way we drink soda

If the soda goes the way of coffee, the merger announced today between Keurig Green Mountain Inc. and Dr Pepper Snapple Group Inc. (NYSE: DPS) could forever change the way soda is consumed and distributed. Keurig’s single-cup coffee brewing machines had tremendous success and market penetration. About 33 percent of American households now own a single-cup brewer, according to the National Coffee Association. That represents a five-fold increase in just five years. Something similar could happen…



from https://www.bizjournals.com/baltimore/news/2018/01/30/how-the-keurig-dr-pepper-merger-soda.html?ana=RSS&s=article_search
via http://baltimorecheckbook.tumblr.com/post/170302759097

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