Chipotle is trying to give away the store. It offered $50 off catering during the Super Bowl, gave away free guacamole and chips for playing a video game, and celebrated youth soccer with “buy one, get one” deals.
from http://www.wbaltv.com/money/chipotle-spends-big-on-free-burritos-to-win-back-customers/39026634
via http://baltimorecheckbook.tumblr.com/post/142803722932
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