Monday, April 11, 2016

Company challenges China's 'leftover women' label

A luxury skincare brand is causing a stir in China with a new marketing campaign that challenges the idea of “leftover women,” a derogatory term that’s been used to shame unmarried Chinese women who are past their mid-20s. SK-II, part of consumer gian…

from http://www.wbaltv.com/money/skincare-brand-challenges-chinas-leftover-women-label-in-new-campaign/38926828


via http://baltimorecheckbook.tumblr.com/post/142619526577

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